Strengthens its Market Share and Leadership Position
Zamil Air Conditioners, a sector business of Zamil Industrial Investment Company "Zamil Industrial" and the leading international manufacturer and service provider of air conditioning systems in the Middle East, has successfully launched its "Cooline from Zamil" brand in Egypt. The product line was officially introduced at the company’s technical seminar at the Fairmont Heliopokis Hotel in Cairo, Egypt, on Monday 10 May 2010.
Many Egyptian official dignitaries, as well as businessmen, consultants and contractors attended the event. The seminar began with an opening address from Mr. Ahmed Shoukry, President of Argonaut for Mechanical & Electrical Works, and dealer of Zamil Air Conditioners. After a brief welcome to the audience, he expressed appreciation for their support at the official launch of the “Cooline from Zamil” brand in Egypt. Mr. Al-Shoukry proceeded to commend the exceptional quality of the Saudi made products and detailed the success of the company’s global brand.
The Zamil Air Conditioners delegation included Managers and representatives from every Strategic Business Unit of the company.
"The strengthening of the Zamil Air Conditioners position in the Egyptian market provides true evidence of the importance of this promising market. The company will offer a comprehensive range of air conditioning products and HVAC solutions, in addition to its maintenance support services and spare parts," said Ahmed Zaatari, Vice President, Zamil Air Conditioners.
"This partnership will reinforce Zamil Air Conditioners’ position in Egypt and is expected to build brand awareness and loyalty among consumers, clients and contractors. We have the utmost confidence in our ability to contribute to the support of continued growth in the industrial sector of Egypt, particularly with the key support provided by our regional partners and considering our commitment to providing innovative, top quality products in this promising market," added Mr. Zaatari.
The seminar, which included lunch and was highlighted by presentations of Zamil Air Conditioners HVAC products, services and solutions by the company representatives, was considered a technical success as well as a milestone for the growing HVAC market sector in Egypt....